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The Importance of Copyright Law for Bloggers

If you’re a blogger, there’s nothing more valuable than the words you write. Thankfully, there’s also something that protects you from others just copying your words and taking ownership for them: copyright law. We’re here to help you understand how it protects you, and how you also need to be wary of people who might …

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How to Make and Maintain an Awesome Customer Review Profile

Having excellent online reviews is key to the continuity of your business as well as its reputation. Studies show that local search ranking factors are extremely important for developing a loyal clientele and attracting more potential customers. Most people look online for reviews about a particular product or service, so by improving your customer review …

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SEO vs. PPC: What is better for your business?

Pros, Cons, and Useful Insights for SEO and PPC Your marketing strategy is extremely important when it comes to running an online business. By adopting the right strategy, you will basically enjoy more exposure, more traffic to your website, more potential clients and obviously, a better chance of making high profits in the long run. …

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How AI Will Impact the Future of SEO

In October 2015, Google made marketing headlines when they announced RankBrain, the artificially intelligent algorithm designed to learn from consumers. Over the past two and a half years, how we use the Internet has changed as a result. The implications for search engine optimization (SEO) have been far-reaching since the introduction of artificial intelligence (AI) …

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7 Tips for Better Website Content Writing Skills

Content marketing, defined generally as a marketing approach focused on the creation and distribution of valuable content aimed at attracting a targeted audience, has never been more prevalent in the marketing field. In fact, 89 percent of business to business marketers rely on this specific type of marketing to help grow their brand. Content marketing is …

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10 Things Your Website Must Have by ShiftWeb

FREE guide to "10 Things Your Website Must Have"

In our guide, you’ll gain a surefire recipe to making your website better. These tips are proven to work in building successful websites and generating more business. Be ahead of the curve by implementing these valuable tips that are overlooked by most website owners!

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