SEO is a very important part of online marketing in general. One of the aspects that make Search Engine Optimization (SEO) is that it gives ease-of-use to both your website users and the search engine robots. Regardless of how search engines like Google are sophisticated right now, their robots still don’t have a direct idea of how one’s web page work like a human can. SEO lets the engines get an idea of what your website is all about and how it’s going to be useful for users like you.
In this post, I would like to present you a list of some of the most awesome and useful SEO tools. When you need help in the SEO department, these tools can surely give you some tips or make your SEO task a lot easier.
BuzzSumo
Do you want to know how other websites fare when it comes to social media shares? Then BuzzSumo is the tool to use. BuzzSumo is a search tool that looks for content on all social media websites and makes a ranking based on the number of shares on Twitter, Facebook, Pinterest, LinkedIn, and Google+. To provide more accurate results, BuzzSumo uses sophisticated search engine system that monitors topuc or user.
SimilarWeb
SimilarWeb provides user engagement statistics for websites and mobile apps by collecting, measuring, and analyzing data. This tool is powered by SimilarWeb Ltd. (formerly known as SimilarGroup), a tech company that also provides service in analytics, business and market intelligence, and data mining. Since 2007, they have been providing such services for a number of large international corporations.
Google Adwords
Google Adwords is known to be one of the most useful methods of bringing traffic to any website. I should know, this is the where Google gets their main revenue. Adwords offers their advertising services (Pay Per Click or PPC) that has ad programs for local, national, and international distribution. So if you want to have a fool-proof traffic and revenue with small initial investment, you may want to know more about Google Adwords now.
Majestic
If you own a website, then you might have hears of this term: Trust Flow. Trust flow rates your website based on the number of times your site is closely linked to a trusted seed site.
Trust flow is the brain child of Majestic, a company that created the largest commercial Link Intelligence database in the world. Visit their site in order for you to know your trust flow score and learn more how to get higher in the rankings.
Moz
You may also have heard of Page Authority (PA) and Domain Authority (DA). These terms are created by Moz, a critical part of link building strategies for many websites for years.
Moz uses DA to compare your site to another or defining your site’s “strength” combining link metrics such as root domains, number of total links, MozRank, MozTrust and others to create a single score. PA, on the other hand, is developed by Moz to determine how well a specific page will rank on search engines using a number of data such as link counts, MozRank, and MozTrust to name a few.
SEOSiteCheckup
It’s your one-stop shop when it comes to SEO tools. Visit their site and you will be able to see how your site is doing with just a touch of a button. SEOSiteCheckup also provides accessible reports, analysis tools, and monitoring services among others.
SerpBook
If you need to know keyword rankings, then SerpBook it is! SerpBook is a rank tracking tool that provides customers access to information on keyword rankings. What’s good about this tool is that not only it provides accurate keyword ranking information easily but the information can also be viewed from any device with Internet access for added convenience.
GTMetrix
Today, GTMetrix is highly regarded as one of the awesome SEO tools that are being used by website owners and SEO analysts because of their detailed reports on any site’s performance. If you want to know how your website is doing so far, you can use this tool that analyzes your page’s speed performance by using YSlow and Google Page Speed.
Pingdom
Pingdom provides a Website Speed Test that analyzes the load speed of your websites and get tips on how to make them faster. We already wrote the reason the importance of having a fast speed website and this tool can help you in that department. This easy-to-use tool has been helping webmasters and web developers for years.