Category: Resources

11 Key Steps to Building a Great Small Business Website

While it seems enough to just start a social media page and interact with customers, having a great website is

The Psychology of Colors in Web Design & Branding

Have you ever noticed how certain colors can evoke different emotional reactions in you? For example, when you see blue,

8 Email Types Every Business Should Start With

Email revenue still remains among the highest when it comes to online marketing channels for businesses today – bringing approximately

What Are All the Categories of Online Marketing?

Previously, online marketing simply meant having a website. However, as the internet has become more and more integrated into our

Why Email Marketing Is Still a Powerful Tool

In today’s digital marketing era, it’s easy to forget about email marketing. After all, there are so many other ways

Measuring the Success of Your Marketing Campaign: How To

There are numerous variables to marketing campaigns, which is why the outcome of your marketing campaign can vary greatly. So,

How to Optimize Your Sales Funnel Conversion Rates

Imagine increasing your conversion rates by even just a few percentage points. That would mean more leads, more customers, and

What is Retargeting and How Does It Work

What is Retargeting and How Does It Work?

All of us have had the experience of visiting a website, leaving without purchasing anything, and then seeing ads from

Branding Stand Out

8 Effective Steps to Make Your Branding Stand Out

Do you want your business to be remembered? Of course, you do! And standing out is the key. Yet, it’s

25 Awesome Sources for Royalty-Free Stock Images

As a website owner, I’m sure you’ve come across the need to find the right images for your website. After

keep an account safe

Are you making this big mistake when signing into apps and websites?

Living in a digital world no doubt has its benefits. With access to several digital products and services, our lives

How To Gain More Visibility Online During The Pandemic

Businesses are going through a tough time due to the ongoing Covid-19 pandemic, particularly the local businesses. Unprecedented numbers of

5 Ways To Refresh Your Brand

Companies rebrand all the time. Even big corporations like Dunkin Donuts make significant changes, updating their brand to fit modern

Interesting WordPress Statistics and Facts (2021)

Any entrepreneur should build a website to establish the business’s online presence, credibility, and primary information source. One of the

How to Answer Why with Purpose and Value

We all have different ways of measuring successful outcomes. But one place where common ground exists on the pathway to

Scroll to Top